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Web Marketing


This is the term usually given to activities relating to increasing the visibilty of a website through a variety of channels.

These can include:

  • Search Engine Optimisation
  • Social Media
  • Online advertising
  • Back link building
  • Affiliate Marketing
  • Offline advertising
  • Public Relations
  • Media Relations
  • Sponsorship

It should also be applied in a more general way to mean understanding your marketplace so that you know what customers want to buy; if no one wants your goods or services it's going to be very difficult to sell them no matter how much time, effort and money you expend.

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Article details

Article ID: 5

Category: SEO and Web Marketing

Date added: 2012-06-10 18:43:37

Views: 626

Rating (Votes): Article rated 3.9/5.0 (72)

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